diff --git a/README.rst b/README.rst
index 98cfa17c9..e58af39e7 100644
--- a/README.rst
+++ b/README.rst
@@ -1,5 +1,6 @@
 SOPS: Secrets OPerationS
 ========================
+
 `sops` is a secrets management tool that encrypts YAML, JSON and TEXT files
 using AWS KMS and/or PGP (via GnuPG).
 
@@ -138,6 +139,20 @@ Given that, the only command a `sops` user need is:
 encrypted if modified, and saved back to its original location. All of these
 steps, apart from the actual editing, are transparent to the user.
 
+Key Rotation
+~~~~~~~~~~~~
+
+It is recommend to renew the data key on a regular basis. `sops` supports key
+rotation via the `-r` flag. A simple approach is to decrypt and reencrypt all
+files in place with rotation enabled:
+
+.. code:: bash
+
+	for file in $(find . -type f -name "*.yaml"); do
+		sops -d -i $file
+		sops -e -i -r $file
+	done
+
 Cryptographic details
 ---------------------
 
@@ -273,11 +288,13 @@ Mozilla Public License Version 2.0
 Authors
 -------
 * Julien Vehent <jvehent@mozilla.com>
+* Daniel Thornton <dthornton@mozilla.com>
 
 Credits
 -------
 
-`sops` is inspired by projects like `hiera-eyaml
-<https://github.com/TomPoulton/hiera-eyaml>`_, `credstash
-<https://github.com/LuminalOSS/credstash>`_ and `sneaker
-<https://github.com/codahale/sneaker>`_. 
+`sops` is inspired by `hiera-eyaml <https://github.com/TomPoulton/hiera-eyaml>`_,
+`credstash <https://github.com/LuminalOSS/credstash>`_ ,
+`sneaker <https://github.com/codahale/sneaker>`_,
+`password store <http://www.passwordstore.org/>`_ and too many years managing
+PGP encrypted files by hand...
diff --git a/sops/__init__.py b/sops/__init__.py
index e8510437e..ff49ea471 100755
--- a/sops/__init__.py
+++ b/sops/__init__.py
@@ -103,6 +103,10 @@ def main():
                            dest='in_place',
                            help="write output back to <file> instead "
                                 "of stdout for encrypt/decrypt")
+    argparser.add_argument('-r', '--rotate', action='store_true',
+                           dest='rotate',
+                           help="generate a new data encryption key and "
+                                "encrypt all values with the new key")
     argparser.add_argument('--input-type', dest='input_type',
                            help="input type (yaml, json, ...), "
                                 "if undef, use file extension")
@@ -147,9 +151,13 @@ def main():
         tree = dict()
         tree, need_key = verify_or_create_sops_branch(tree)
 
+    if args.rotate:
+        need_key = True
+
     if args.encrypt:
         # Encrypt mode: encrypt, display and exit
         key, tree = get_key(tree, need_key)
+
         tree = walk_and_encrypt(tree, key)
 
     elif args.decrypt:
@@ -481,9 +489,6 @@ def encrypt_key_with_kms(key, tree):
     i = -1
     for entry in tree['sops']['kms']:
         i += 1
-        if 'enc' in entry and entry['enc'] != "":
-            # key is already encrypted with kms, skipping
-            continue
         if 'arn' not in entry or entry['arn'] == "":
             print("KMS ARN not found, skipping entry %d" % i, file=sys.stderr)
             continue
@@ -547,9 +552,6 @@ def encrypt_key_with_pgp(key, tree):
     i = -1
     for entry in tree['sops']['pgp']:
         i += 1
-        if 'enc' in entry and entry['enc'] != "":
-            # key is already encrypted with pgp, skipping
-            continue
         if 'fp' not in entry or entry['fp'] == "":
             print("PGP fingerprint not found, skipping entry %d" % i,
                   file=sys.stderr)