diff --git a/Dockerfile b/Dockerfile
index 27b548c2..d849c3ed 100644
--- a/Dockerfile
+++ b/Dockerfile
@@ -61,6 +61,8 @@ RUN --mount=type=bind,from=packaging,target=/run/packaging /run/packaging/config
 # Support overriding the rootfs at build time conveniently
 ARG rootfs=
 RUN --mount=type=bind,from=packaging,target=/run/packaging /run/packaging/configure-rootfs "${variant}" "${rootfs}"
+# Inject additional content
+COPY --from=packaging /usr-extras/ /usr/
 # Install the RPM built in the build stage
 # This replaces the manual file deletion hack and COPY, ensuring proper package management
 # Use rpm -Uvh with --oldpackage to allow replacing with dev version
diff --git a/contrib/packaging/README-usr-extras.md b/contrib/packaging/README-usr-extras.md
new file mode 100644
index 00000000..81805fff
--- /dev/null
+++ b/contrib/packaging/README-usr-extras.md
@@ -0,0 +1,8 @@
+# Understanding usr-extras
+
+The usr-extras directory contains
+content we inject into all container images
+built from this project.
+
+It is likely though that some of this will
+end up in downstream operating systems instead.
diff --git a/contrib/packaging/usr-extras/lib/bootc/kargs.d/21-console-hvc0.toml b/contrib/packaging/usr-extras/lib/bootc/kargs.d/21-console-hvc0.toml
new file mode 100644
index 00000000..2ebed183
--- /dev/null
+++ b/contrib/packaging/usr-extras/lib/bootc/kargs.d/21-console-hvc0.toml
@@ -0,0 +1,2 @@
+# https://bugzilla.redhat.com/show_bug.cgi?id=2353887
+kargs = ["console=hvc0"]